If you’re remodeling a home in San Diego — whether it’s time for your home upgrade, a flip in North Park, a full gut in La Jolla, a ground-up rebuild in Encinitas, or adding an ADU in Clairemont — the stakes are high. One wrong move can blow your budget by five or six figures, kill your resale value, or land you in a years-long battle with the City or Coastal Commission.
After 7+ years building and flipping houses across San Diego County, here are the 10 mistakes I see most often… and exactly how to sidestep them.
1. Skipping the Feasibility Phase (Biggest Money Pit of All)
Mistake: Jumping straight into design or pulling permits or even construction without understanding zoning, setbacks, FAR, height limits, and coastal/SDMC restrictions. San Diego Reality: A “simple” second-story addition can be dead on arrival if you’re in the 30-ft coastal height zone or have an unpermitted structure the City wants gone.
Do This Instead:
- Hire a land-use expediter or architect for a 2–4 week feasibility study BEFORE you buy or commit.
- Order a current survey + records search on Portal (many 1950s homes have illegal garages eating into setbacks).
- Budget $4k–$8k upfront — it will save you $50k–$300k later.
2. Hiring the Cheapest General Contractor
Mistake: Picking the lowest bid (usually an unlicensed guy or someone who “does it on the side”). San Diego Reality: Insurance won’t cover unlicensed work, change orders explode, and if the City red-tag’s your project, your project will get slow-rolled in permitting and they will nit-pick during inspections.
Do This Instead:
- Only interview contractors with a minimum of 10 completed San Diego projects in the last 3 years.
- Check CSLB license + bond + workers comp + GL insurance ($1M minimum).
- Ask for their last 3 Plan sets.
3. Ignoring ADU / JADU Potential (Leaving $800k–$1.4M on the Table)
Mistake: Demolishing a detached garage or finishing the basement without realizing you could have built a legal 1,200 sf ADU instead.
Do This Instead:
- Always run the ADU calculator (state + local rules) before demo.
- In most zones you can now do 1,200 sf + a 500 sf JADU = 1,700 sf of rentable space. City of San Diego also has a very progressive bonus ADU program (link)
- Current rental rates: $3,800–$5,500/mo for a new 2-bed ADU in America’s Finest City.
4. Poor Floor Plan Flow (The #1 Buyer Turn-Off)
Mistake: Keeping tiny 1950s hallways, chopped-up kitchens, or a master bedroom you have to walk through another bedroom to reach.
What Actually Lives well, and Sells in 2025 San Diego:
- Open kitchen/living/dining with 10–12 ft islands
- True primary suite on the main level (huge with aging-in-place)
- Indoor-outdoor flow with 12–16 ft sliding doors (La Cantina, Western Window, or Andersen)
5. Over-Improving for the Neighborhood
Mistake: Spending $1.4M turning a $1.1M house into a $2.5M house in University Heights. Rule of Thumb in San Diego: Never exceed the top 5% of comps by more than 10–15%.
Do This Instead:
- Pull the top 10 sold comps in the last 6 months on Sandicor MLS.
- Cap your total acquisition + remodel at 80–85% of projected ARV if flipping.
6. Choosing Trendy Finishes That Date Fast
Mistake: All-gray everything, matte black fixtures, or veined porcelain that looks like a Instagram reel in 2022.
Timeless San Diego Palette That Still Feels Fresh:
- White oak or European white oak floors (rift & quartered)
- Warm white cabinets + natural stone with movement (Taj Mahal quartzite, Neolith, or soapstone)
- Brass or unlacquered brass accents (ages beautifully with our coastal air)
- Custom, Plaster or Roman clay hoods instead of tile all the way to the ceiling
7. Undersized HVAC & Electrical Service
Mistake: Keeping the old 100-amp panel and one ancient furnace.
San Diego 2025 Requirement:
- Minimum 200-amp service (400-amp if adding ADU + EV chargers + heat pumps)
- Ducted mini-splits or heat-pump systems (no one wants window units anymore)
- Full-home dehumidification if you’re near the coast
8. Forgetting Resale Lighting
Mistake: Recessed cans only, no layers, no exterior soffit lighting.
What Makes a House Feel Good and Buyers Will Pull the Trigger at Twilight Showings:
- 2700K–3000K color temperature everywhere
- Picture lights over art niches, under-cabinet, toe-kick, and stair risers
- Landscape + pathway lighting on photocell + WiFi (makes the house glow)
9. Cheap Windows & Doors
Mistake: Builder-grade vinyl or fiberglass.
Worth-the-Investment in San Diego:
- Fleetwood, Western Window Systems, or La Cantina aluminum thermally-broken
- Dual-pane low-E glass with argon (our marine layer kills single-pane dreams)
- Sound transmission class (STC) 35+ if you’re near flight paths or I-5
10. Not Hiring a Designer (or Hiring the Wrong One)
Mistake: Thinking you can “Pinterest it” or letting the contractor’s “designer” (who is actually the receptionist) pick everything.
Reality: A good designer will save you 2–5× their fee in avoided mistakes and will push your ARV up $150k–$400k with smart space planning alone.
Look for someone with 10+ completed San Diego projects and recent sales data to back up their choices.
Final Thought: What Actually Makes a San Diego Remodel Shine in 2025?
- Abundant natural light + indoor-outdoor connection
- A “wow” moment in the first 10 seconds (dramatic entry, ocean peek, or 20-ft ceiling)
- Spa-like primary bath with curbless shower + freestanding tub
- Chef’s kitchen that doesn’t feel cold (warm woods + natural stone)
- At least one flexible space (office / gym / guest room)
- Energy efficiency that buyers and homeowners can brag about (solar-ready, heat-pump HVAC, EV charger)
Do these things right and your remodel won’t just sell — it will set the new comp for the entire neighborhood.
Ready to avoid the nightmares and build something that actually makes money (and makes you proud)? Drop us a message — we still take on a few select remodels and ground-ups every year in San Diego and we’d love to help you nail it the first time.
— Your San Diego Remodel Obsessed Team (Yes, we really do geek out over setback calculations and quartzite slabs)

